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Why Your Online Presence is in the Trash as A Small Business Owner
20 years ago, more or less, businesses were relying on Radio Stations, Television Networks and Outdoor Advertising (such as Billboards), Marketing Events & Sexy Promo Girls to get their message outside. There may be more antiquated tools but those the ones that I can recall. As time goes by, by the early 2000s, there was a phenomenon named “The Internet” & it brought with it a lot of benefits. Companies such as Amazon, Uber, Netflix, and others made very good use of this phenomenon; each one of them disrupted the industry they are in. Another benefit of the Internet is Online or Internet Marketing; which consists of Social Media Marketing, E-mail Marketing, Google PPC, etc.
Online Marketing has developed over the years in a way that it cannot be ignored.
As Bill Gates once said: “if your business is not on the internet, then your business will be out of business” In other words you need Online Marketing as a tool for growth. Why? For several reasons!
First of all, you can reach more people in different ways. Using Online Marketing, you can sell goods, or services, easily in any part of your country without setting up local outlets, widening your target market. Selling internationally is also made easier, but of course, you should use in that case localization services & comply…
